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Department Profile
PUBLIC RELATIONS AND PUBLICITY (MA)
        
Course Structure Diagram with Credits
 1st Semester Course Plan
Course unit code Course unit title Type of course unit Lecture + Recitation Local credits ECTS credits
HİT 515 INTRODUCTION TO COMMUNICATION SCIENCES Compulsory 3+0 7.00 7.00
HİT 517 INTRODUCTION TO PUBLIC RELATIONS Compulsory 3+0 7.00 7.00
HİT 521 SCIENTIFIC RESEARCH PUBLICATION ETHICS Compulsory 3+0 7.00 7.00
HİT 522 SEMINAR Compulsory 0+2 7.00 7.00
HİT 888 THESIS ADVISORY COURSE I Compulsory 0+1 2.00 2.00
HİT 523 NEW APPROACHES TO INTEGRATED MARKETING COMMUNICATION Elective 3+0 7.00 7.00
HİT 529 POLITICAL COMMUNICATION CAMPAIGNS Elective 3+0 7.00 7.00
HİT 531 HUMAN RELATIONS AND COMMUNICATION Elective 3+0 7.00 7.00
HİT 545 ADVERTISING THEORIES Elective 3+0 7.00 7.00
HİT 549 NEW COMMUNICATION TECHNOLOGIES IN PUBLIC RELATIONS Elective 3+0 7.00 7.00
HİT 555 MEDIA STUDIES AND ANALYSES Elective 3+0 7.00 7.00
HİT 557 PHILOSOPHY AND ETHIC IN PUBLIC RELATIONS Elective 3+0 7.00 7.00
HİT 559 THEORETICAL APPROACHES TO COMMUNICATION Elective 3+0 7.00 7.00
The students are to take a total of 30 ECTS every semester giving priority to compulsory courses.
 2nd Semester Course Plan
Course unit code Course unit title Type of course unit Lecture + Recitation Local credits ECTS credits
HİT 516 PUBLIC RELATIONS HISTORY Compulsory 3+0 7.00 7.00
HİT 518 COMMUNICATION THEORIES Compulsory 3+0 7.00 7.00
HİT 521 SCIENTIFIC RESEARCH PUBLICATION ETHICS Compulsory 3+0 7.00 7.00
HİT 522 SEMINAR Compulsory 0+2 7.00 7.00
HİT 889 THESIS ADVISORY COURSE II Compulsory 0+1 2.00 2.00
HİT 528 DIGITAL PRACTICES IN PUBLIC RELATIONS Elective 3+0 7.00 7.00
HİT 530 CONSUMER BEHAVIOR AND CONSUMPTION CULTURE Elective 3+0 7.00 7.00
HİT 532 PUBLIC RELATIONS AND CRISIS MANAGEMENT Elective 3+0 7.00 7.00
HİT 538 PUBLICITY AND MASS MEDIA Elective 3+0 7.00 7.00
HİT 540 PUBLICITY METHODS AND THE TURKEY'S PUBLICITY Elective 3+0 7.00 7.00
HİT 542 PUBLIC RELATIONS AND MEDIA MANAGEMENT Elective 3+0 7.00 7.00
HİT 544 PUBLIC RELATIONS AND SOCIAL RESPONSIBILTY Elective 3+0 7.00 7.00
HİT 546 GLOBAL PUBLIC RELATIONS Elective 3+0 7.00 7.00
HİT 548 TOPIC AGENDA MANAGEMENT Elective 3+0 7.00 7.00
HİT 550 ADVERTISING AND ETHIC Elective 3+0 7.00 7.00
HİT 552 EVENT AND ORGANIZATION MANAGEMENT IN PUBLIC RELATIONS Elective 3+0 7.00 7.00
HİT 554 PUBLIC RELATIONS THEORIES Elective 3+0 7.00 7.00
HİT 556 SOCIAL INTERACTION AND BEHAVIOR ANALYSIS Elective 3+0 7.00 7.00
HİT 558 CRITICSM OF PUBLIC RELATIONS Elective 3+0 7.00 7.00
HİT 560 CORPORATE REPUTATION MANAGEMENT Elective 3+0 7.00 7.00
HİT 562 PUBLIC RELATIONS AND STRESS MANAGEMENT Elective 3+0 7.00 7.00
HİT 564 COMMUNICATION RESEARCH IN TURKEY Elective 3+0 7.00 7.00
HİT 566 QUALITATIVE RESEARCH METHODS Elective 3+0 7.00 7.00
HİT 568 ADVERTISING RESEARCH Elective 3+0 7.00 7.00
HİT 570 CLASSIC POLITICAL THOUGHTS Elective 3+0 7.00 7.00
The students are to take a total of 30 ECTS every semester giving priority to compulsory courses.
 3rd Semester Course Plan
Course unit code Course unit title Type of course unit Lecture + Recitation Local credits ECTS credits
HİT 711 THESIS STUDIES 1 Compulsory 0+1 25.00 25.00
HİT 712 THESIS STUDIES 2 Compulsory 0+1 25.00 25.00
HİT 751 SPECIAL FIELD COURSE 1 Compulsory 4+0 5.00 5.00
HİT 752 SPECIAL FIELD COURSE 2 Compulsory 4+0 5.00 5.00
HİT 777 TERM PROJECT Compulsory 2+2 30.00 30.00
ERU-001 ETIK KURUL RAPORU BEKLEME Elective 0+0 0.00 0.00
The students are to take a total of 30 ECTS every semester giving priority to compulsory courses.
 4th Semester Course Plan
Course unit code Course unit title Type of course unit Lecture + Recitation Local credits ECTS credits
HİT 711 THESIS STUDIES 1 Compulsory 0+1 25.00 25.00
HİT 712 THESIS STUDIES 2 Compulsory 0+1 25.00 25.00
HİT 751 SPECIAL FIELD COURSE 1 Compulsory 4+0 5.00 5.00
HİT 752 SPECIAL FIELD COURSE 2 Compulsory 4+0 5.00 5.00
HİT 777 TERM PROJECT Compulsory 2+2 30.00 30.00
ERU-001 ETIK KURUL RAPORU BEKLEME Elective 0+0 0.00 0.00
The students are to take a total of 30 ECTS every semester giving priority to compulsory courses.