Course unit title Level of course unit Course unit code Type of course unit Semester of course unit Local credit ECTS credit Syllabus
HEALTH TOURISM First cycle SEC233 3 3.00 3.00 Print
   
Description of course unit
Prerequisites and course requisities -
Language of instruction Turkish
Coordinator Lecturer Dr. Ayşegül AYDIN
Lecturer(s) Lecturer Dr. Ayşegül AYDIN
Teaching assitant(s) -
Mode of delivery Face to face, Oral expression, Presentation method, Question and answer, discussion, sample country presentations.
Course objective At the end of this course, it is aimed to enrich students'''' knowledge about health tourism and to enable healthcare professionals to prepare themselves for this different and global field of expertise by enabling them to learn different practices related to health tourism in Turkey and the world.
Course description To provide information about the basic concepts, types and promotion and marketing practices in health tourism; Health tourism, spa and wellness tourism, thermal baths, etc. in the world. Defining basic concepts such as and teaching them by explaining real-life examples.

Course contents
1 Concept of Tourism, History of Tourism and Its Contributions to Country Economies
2 Types of tourism and tourism policies, types of health tourism in the world and in Turkey.
3 Thermal tourism and spa/wellness, Thermal tourism in the world and in Turkey
4 Medical Tourism Medical Tourism in the World and in Turkey
5 Examination of medical tourism practices of sample countries
6 Elderly and Disabled Tourism
7 Marketing Strategies in Tourism
8 Branding and Digital Marketing in health tourism
9 Quality and Accreditation in Medical Tourism
10 Tourist Health Services
11 Ethics and patient rights in health tourism
12 Intermediary Institutions in Health Tourism, Incentive (Government Support) Policies in Health Tourism.
13 Evaluation of Kayseri province in terms of Medical and Thermal Tourism,
14 Conducting SWOT analysis and presenting sample applications in terms of health tourism in Kayseri province
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Learning outcomes of the course unit
1 Knows the concept of tourism, its types and how tourism contributes to the country''''s economy.
2 Understands the importance of health tourism and its contribution to the country''''s image and economy.
3 Knows the types of thermal tourism and understands the practices in the world and in our country.
4 Knows the reasons for turning to medical tourism and understands the practices in the world and in our country.
5 Understands the practices in elderly and disabled tourism.
6 Understands the legal regulations, the importance of accreditation, support and incentives in health tourism.
7 Understands the importance of marketing in health tourism.
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*Contribution level of the course unit to the key learning outcomes
1 Toprak Bilimi ve Bitki Besleme Ziraat Mühendisliği disiplinine özgü alanlarda yeterli bilgi birikimi; bu alanlardaki kuramsal ve uygulamalı bilgileri, ziraat mühendisliği problemlerine uygulayabilme becerisi
2 Toprak Bilimi ve Bitki Besleme alanı ile ilgili problemleri saptama, tanımlama, yorumlama, formüle etme ve çözme becerisi, bu amaçla uygun analiz ve modelleme ve çözüm yöntemlerini seçme ve uygulama becerisi
3 Toprak Bilimi ve Bitki Besleme alanı ile ilgili bir süreci, ürünü, modeli gerçekçi kısıtlar ve koşullar altında bir başka değişle eldeki imkânlar ve söz konusu alanın mevcut durumu dikkate alınarak, belirli gereksinimleri karşılayacak, geliştirecek şekilde tasarlama ve bilişim teknolojilerini etkin bir şekilde kullanma becerisi
4 Alanıyla ilgili yeniklere karşı farkındalık
5 Alan uygulamaları için gerekli olan çağdaş araçları seçme, kullanma, geliştirme ve bilişim teknolojilerini etkin bir şekilde kullanma becerisi
6 Alanlarıyla ilgili tasarlama, deney yapma, alan çalışması, veri toplama, sonuçları analiz etme, arşivleme, metin çözme ve/veya yorumlama becerisi
7 Alanında disiplin içi ve çok disiplinli takımlarda etkin biçimde çalışabilme becerisi; bireysel çalışma becerisi
8 Alanında etkin rapor yazma ve yazılı olan raporları anlama, üretim raporları hazırlayabilme, etkin sunum yapabilme, açık ve anlaşılabilir talimat alma ve verme becerisi
9 Yaşam boyu öğrenme bilinci, bilgiye erişebilme, bilim ve teknolojideki gelişmeleri izleme ve kendini sürekli yenileme becerisi
10 Etik ilkelerine uygun davranma, mesleki ve etik sorumluluk ve mühendislik uygulamalarında kullanılan standartlar hakkında bilgi
11 Alan uygulamalarının evrensel ve toplumsal boyutlardaki etkileri (çevre sorunları, ekonomi, sürdürülebilirlik vb.) ve hukuksal sonuçları konusunda farkındalık
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Number of stars refer to level of contribution from 1 (the least) to 5 (the most)

Planned learning activities, teaching methods and ECTS work load
  Quantity Time (hour) Quantity*Time (hour)
Lectures (face to face teaching) 14 2 28
Study hours out of classroom (study before and after the class) 0 0 0
Homework 0 0 0
Presentation / seminar 0 0 0
Quiz 0 0 0
Preparation for midterm exams 1 15 15
Midterm exams 1 1 1
Project (term paper) 0 0 0
Laboratuar 0 0 0
Field study 0 0 0
Preparation for final exam 1 20 20
Final exam 1 1 1
Research 0 0 0
Total work load     65
ECTS     3.00

Assessment methods and criteria
Evaluation during semester Quantity Percentage
Midterm exam 1 40
Quiz 0 0
Homework 0 0
Semester total   40
Contribution ratio of evaluation during semester to success   40
Contribution ratio of final exam to success   60
General total   100

Recommended and required reading
Textbook Lecture Notes
Additional references HEALTH TOURISM Dilaver Tengilimoğlu

Files related to the course unit